FRACTIONAL CMO SERVICE
The expertise of a seasoned marketing executive, tailored to fit your business's unique needs and budget
Founders and CEOs, Is Marketing Keeping You Up At Night?
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NO ROADMAP TO SCALE GROWTH
Initial success but you're looking at the steep climb of scaling up, and the path is not as clear
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NO COHESIVE STRATEGY
Your marketing tactics aren’t connected to an overarching strategy that aligns with your ambitious vision
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NO MARKETING EXPERIENCE
Marketing is not your first language; it’s complex, ever-evolving, and a source of overwhelm
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FOCUSED ON LEADING COMPANY
You need space to focus on overarching company leadership
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COST OF EXECUTIVE LEADERSHIP
The need for a seasoned marketing leader is clear, yet the prospect of full-time executive costs is daunting
Rest Easy with a Fractional CMO
Strategic Marketing Leadership Without the Full-Time Overhead. Our Fractional Chief Marketing Officer (CMO) service is specifically designed for small and mid-sized CPG brands ready to scale but in need of experienced marketing leadership without the commitment of a full-time executive. With a focus on consumer behavior, market trends, and driving revenue growth, we align your marketing strategy with your long-term business goals.
Why Choose Brand Botany Fractional CMO Service?
Tailored for CPG Brands: We specialize in working with consumer packaged goods companies, focusing on strategies that connect with consumers, increase brand loyalty, and drive sales.
Cost-Effective Executive Leadership: Access the strategic expertise of a seasoned marketing executive without the overhead costs of hiring a full-time CMO.
Growth-Oriented Strategy: We develop and execute marketing strategies designed to grow market share, launch new products, and optimize portfolio performance.
Brand Botany Is Ready to Drive Your Brand’s Growth
LONG-TERM GROWTH STRATEGY
GO-TO-MARKET PLANNING
BRAND PLANNING
AUDIENCE EXPANSION
DESIGN PROCESSES & CAPABILITIES
TEAM LEADERSHIP & DEVELOPMENT
MARKETING CAMPAIGN DEVELOPMENT
INNOVATION ROADMAP
CONSUMER INSIGHTS DEVELOPMENT
P & L OWNERSHIP
BRAND DEVELOPMENT
PORTFOLIO OPTIMIZATION
Are We the Right Fit for Your Brand?
Our Ideal Clients Are:
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HIGH-POTENTIAL SMALL TO MID-SIZED CONSUMER BRANDS
We specialize in working with brands generating between $5M and $50M+ in annual revenue that are ready for the next stage of growth
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BRANDS SEEKING EXPERIENCED LEADERSHIP TO SCALE
You're not ready for the commitment of a full-time CMO, but you need expert guidance to accelerate growth and overcome scaling challenges
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BEAUTY, PERSONAL CARE, WELLNESS, HOME, LIFESTYLE BRANDS
We leverage deep industry experience within these categories to help brands expand effectively and strategically, driving market leadership